Tuesday, September 12, 2006

Little Black Dress’ Wine Duo Launches In US Markets

LittleBlackDres-w.jpgBrown-Forman has introduced two new wine brands to the U.S. market—California’s Little Black Dress and Australia’s Wakefield Wines.

The Louisville, Kentucky-based Brown-Forman began rolling out Little Black Dress earlier this month. The new brand was launched in celebration of the 80th anniversary of the iconic “little black dress,” that was created by Coco Chanel in 1926. The line, which includes a Merlot, Chardonnay and Pinot Grigio from California, targets female wine drinkers. Retailing for $9.99, Little Black Dress Wines are available nationwide in 750-ml. bottles and plastic 187-ml. four-packs

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